17.11.2025

MB&F proves scarcity is the ultimate luxury with 12-Piece Seddiqi tribute

MB&F celebrates Seddiqi’s 75th anniversary with only 12 Legacy Machine Perpetual masterpieces, redefining true luxury through scarcity.

Words: Victor Goh

Photos courtesy of MB&F.
 

There's a particular arithmetic to luxury that the uninitiated rarely grasp: scarcity multiplied by provenance, divided by restraint, equals desire.

MB&F, those Swiss horological insurgents who've spent two decades making watches that look like they arrived from a more interesting timeline, have just provided the proof.

At 7:50 pm Dubai time (because even press releases deserve dramatic precision), MB&F unveiled two pieces commemorating Ahmed Seddiqi's 75th anniversary. Not a collection. Two pieces. Seven of one, five of the other. Twelve watches total to celebrate three-quarters of a century. The mathematics alone is poetry.

The house has chosen to honour their longstanding Dubai partners with iterations of the Legacy Machine Perpetual, that GPHG-lauded marvel powered by Stephen McDonnell's perpetual calendar calibre - a mechanism that handles the Gregorian calendar's capricious irregularities with the kind of elegant problem-solving that makes engineers weep into their protractors.

First, the LM Perpetual EVO 75th Anniversary Seddiqi Limited Edition. Seven pieces in grade 5 titanium, featuring the active-lifestyle enhancements that transformed the original Legacy Machine into something you could theoretically wear while doing whatever it is athletic wealthy men do - 80 metres of water resistance, screw-down crown, integrated rubber strap, MB&F's patented FlexRing shock absorber. It's the horological equivalent of putting a tuxedo on a triathlete.

The signature flourish? That striking blue - the same shade MB&F and H. Moser conjured for Seddiqi's LM101 collaboration in 2020 - now gracing the sub-dials against an anthracite backdrop. It's a colour that manages to feel both maritime and nocturnal, appropriate for a city built on audacity and air conditioning.

Then there's the LM Perpetual Baguette Diamonds 75th Anniversary Seddiqi Limited Edition, limited to a preposterous five pieces and marking a first for the series: a bezel crowned with 48 baguette-cut diamonds. Here, MB&F inverts the colour story - blue dial plate, black sub-dials displaying time, day, month, and date. The case is stainless steel, engraved with anniversary provenance that will mean everything to the five individuals who acquire them and nothing to everyone else, which is rather the point.

Baguette diamonds on a perpetual calendar is the kind of maximalism that walks a knife's edge between magnificence and excess. MB&F, to their credit, appears to have landed on the correct side - though photographs can only suggest what the metal and stone will declare in person.

Both pieces exist exclusively through Ahmed Seddiqi, that Dubai institution which has spent 75 years understanding that true luxury retail isn't about inventory volume but rather about knowing which twelve people in the world need these specific watches before those twelve people know it themselves.

Pricing is, naturally, on request - the watch world's polite way of saying "if you need to ask, we need to have a different conversation." Though one suspects the clientele who frequent Seddiqi's Dubai establishments are less concerned with cost-benefit analysis than with the existential question of whether they can secure one of seven, or better yet, one of five.

What MB&F has orchestrated here isn't merely product launch but theatre of exclusivity. In an industry drowning in limited editions - 100 pieces, 50 pieces, still too many - they've remembered that true scarcity isn't marketing strategy but ontological fact. These watches exist in quantities so limited they're nearly theoretical.

Twelve pieces. One partnership. Seventy-five years. The arithmetic, as promised, is impeccable.

About the Author

Victor Goh

Watch & Features Editor

With a wrist perpetually graced by precision and a gaze fixed on horological haute couture, Victor Goh curates timepieces the way a sommelier selects vintage wine - bold, refined, and never predictable. His editorial instincts are as sharp as the crease on his pinstripe trousers, ensuring every GC watch feature ticks with class, clarity, and character.

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