10.08.2025

Inside The Melium Group's fashion show at the KL Fashion Week 2025

At KL Fashion Week 2025, The Melium Group’s “Men in Play” showcase proved that true sophistication is the real sport - blending Boggi Milano’s timeless tailoring with a vision of modern masculinity rooted in quiet confidence and impeccable craft.

 

By Marini, Lifestyle Writer

Photographer: Raymond Lai.

 

There are evenings that whisper sophistication, and then there are those that announce it with quiet authority. On Wednesday 6 August, at The Melium Group's "Men in Play" showcase on Day 3 of KL Fashion Week 2025, we witnessed the latter - a masterclass in how contemporary men are redefining their relationship with style, not as mere decoration, but as an extension of their evolving identity.

The venue hummed with anticipation as Kuala Lumpur's fashion cognoscenti settled into their seats, phones raised like modern-day opera glasses, ready to capture what would unfold on the darkened runway. But this was more than theater; it was a statement of intent about the future of masculine elegance in Southeast Asia's most dynamic fashion capital.

Boggi Milano's new sartorial collection.

 

The New Sartorial Doctrine

Boggi Milano's new sartorial collection served as the evening's protagonist, embodying the show's central thesis: that true sophistication transcends trends. "Because being stylish is easy, staying sophisticated is the real sport," the Italian house proclaimed, and the runway became their playing field. Each look that emerged from the shadows reinforced this philosophy - navy double-breasted suits that spoke in whispers rather than shouts, cream tailoring that caught the light like morning fog, and casual sophistication that felt both effortless and intentional.

The collection understood something profound about the modern gentleman: he doesn't dress to impress others but to honor himself. The cuts were precise yet comfortable, the fabrics luxurious yet practical, the styling confident yet understated. This wasn't fashion as performance - it was fashion as personal philosophy.

The front row at the fashion show, including HRH Tunku Zain Al-'Abidin, YM Tengku Shaheera, actor Khai Bahar and Mawar Rashid.

 

Where Pedigree Meets Passion

The front row read like a carefully curated guest list for modern Malaysia's most intriguing salon. HRH Tunku Zain Al-'Abidin Tuanku Muhriz presided with that particular brand of quiet gravitas - not the kind that demands attention, but the kind that naturally commands it. His presence set the evening's tone: refined, considered, respectful of tradition yet open to evolution.

Khai Bahar brought a different energy entirely - magnetic charm that seemed to light up his section of the audience, proof that charisma is perhaps the ultimate accessory. Meanwhile, Mawar Rashid embodied timeless beauty, her presence serving as a reminder that true elegance transcends gender and generation. Together, they formed a tableau that felt both aspirational and accessible, showing how sophistication manifests differently in different people while maintaining its essential character.

The Melium's After Party at MCM Boutique, Suria KLCC.

 

The Art of Being, Not Seeming

What struck most profoundly about "Men in Play" was its rejection of masculine fashion's more aggressive tendencies. There were no power suits screaming for boardroom dominance, no street wear trying too hard to be relevant. Instead, The Melium Group presented something more nuanced: clothing for men who have moved beyond needing to prove themselves, who understand that true confidence whispers.

The Real Sport

As the final model completed his circuit and the lights gradually lifted, the collection's message crystallized. In a world of constant digital noise and performative lifestyle content, choosing sophistication over style is indeed "the real sport." It requires discipline, discernment, and a deep understanding of oneself.

The Melium Group's "Men in Play" didn't just showcase clothing; it presented a vision of masculinity that feels both timeless and urgently contemporary. It suggested that the future of men's fashion lies not in louder expressions of identity but in more thoughtful ones, not in following trends but in transcending them.

The real sport, it turns out, isn't staying stylish - it's staying true to one's most sophisticated self, regardless of what the world might demand. And in that sport, every man in attendance last night was already a winner.

About the Author

Marini Mat Zain

Marini Mat Zain is an award-winning author, recently won Excellence Award 2023 for her first short film debut “Bungkam” in Beijing, Best Inspiring & Creativity Women Award 2023 in Surabaya, Special Jury Award for “Fajar Di Bukhara” 2015, Best Screenplay Award for “Haq the movie”2010. Her latest novel Infidelity was published in 2019 just before Covid-19 wave hits.

She is actively does script writing for film, drama series, telemovie, TV magazine, advertisement & radio drama. She also actively organizing workshops for script and novel writing both physical and virtual.

She holds a Bachelor's degree in Journalism and has more than 30 years of experience in the field of writing. She is also former media professional, having previously held the positions of Web Editor at Glam Magazine, Editor of Lisa Magazine and Deputy Editor at InTrend Magazine before becoming a freelance writer.

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