07.04.2025

A gentleman’s guide to digital chivalry in Malaysia

As Malaysia's social media rudeness culture spirals into chaos, the values of adab and budi bahasa are being replaced by clout-chasing vulgarity. This article calls for a revival of gentlemanly conduct in the digital age.

Words: Tunku Sophia, Editor-at-large

GC illustration.


Let’s not kid ourselves—Malaysia isn’t just famous for our nasi lemak and teh tarik.

We’re also rapidly gaining notoriety for something far less palatable: a rising culture of rudeness online. From viral quote tweets dripping with sarcasm to Facebook threads resembling street brawls, digital decorum seems to have taken a backseat in our otherwise polite society.

This is not the Malaysia our atuks raised us in.

GC Illustration.

 

Yet here we are, where random Instagram comments can destroy a small business and anonymous Twitter feel bold enough to attack even the royals. Our elders taught us about budi bahasa, adab sopan, and timbang rasa. But scroll through Twitter (or should I say, X) on any given day, and you’ll see those very values being sacrificed at the altar of virality. Sarcasm is celebrated. Respect is ridiculed. And worst of all, faceless, nameless profiles—often created just to throw stones—are given more attention than those who speak with intelligence and dignity.

 

When Did Keyboard Warrior Become Power?

I ask this not just as a woman, but as a Malaysian who still believes that how we speak—yes, even behind a screen—is a reflection of who we are. The internet has enabled voices from every corner, but with it comes a darker freedom: the ability to hurt without consequence.

We’ve all seen it: fake profiles, keyboard warriors who delight in tearing down politicians, celebrities, entrepreneurs, and even everyday citizens. Screenshots are weaponised. Reputations are destroyed. And it begs the question—where is our maruah?

Some blame the anonymity, others the lack of repercussions. But in truth, the issue runs deeper: we’ve lost the art of dignified disagreement. It’s no longer enough to have a different opinion—you must annihilate your opponent, cancel them, and maybe throw in a racial slur or two for good measure.

Where, then, is the gentleman in all this noise?

The Gentleman’s Code in the Age of Virality

At GC, we’ve always believed that a true gentleman isn’t defined by his clothes, his car, or his bank account—but by his conduct, especially when no one is watching. In the realm of social media, that means choosing dignity over drama, restraint over retaliation.

He does not troll under a pseudonym. He does not pick fights in comment sections. He does not celebrate the downfall of others, even if they were wrong.

Instead, he crafts his words like a statesman—thoughtful, and never cheap. He defends the truth with facts, not feelings. He knows that real influence is not measured in followers or likes but in how people remember his character long after the comment fades.

This is the kind of digital chivalry Malaysia needs right now.

A Call to Digital Chivalry

To the young men reading this, remember this: your tweets, posts, and comments are an extension of your legacy. The internet never forgets, but neither do people. And how you carry yourself online will speak volumes about the kind of man you are becoming.

Let us reject the noisy mob of online hostility. Let us bring back the quiet strength of a man who knows that respect is not weakness, and compassion is not naiveté. Let us build a new standard for Malaysian masculinity—one tweet, one post, one noble act at a time.

From behind the screen, you can still stand tall.

About the Author

Y.M. Tunku Sophia

Tunku Sophia brings a rarefied sensibility to GC, where her role as Editor-at-Large extends far beyond editorial finesse. She is both a custodian of heritage and a tastemaker of modern refinement—navigating the intersections of nobility, intellect, and global sophistication.

Educated in Europe and raised amidst the protocols of international diplomacy, Tunku Sophia has cultivated a lifelong devotion to the codes of high society—those unwritten rules that govern elegance, discretion, and true class.

Her editorial lens champions a revival of chivalry in a world increasingly enamoured with the superficial. Whether spotlighting princely heirs who exude understated gravitas or offering unflinching critiques of nouveau extravagance, Tunku Sophia remains committed to the pursuit of timeless values in an age of fleeting trends.

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